GEO · Earned Media
Who wins customers in AI answers?
CitationGraph connects brand mentions, cited sources and page improvements. Brand Asset OS brings monitoring, assets and execution into one GEO workflow.
Explore CitationGraphGlobal Gravity
Product Matrix
From ad profit evidence to AI visibility, Global Gravity delivers productized measurement and intelligence for evidence-backed decisions.
Choose by business question
AI Advertising · Paid Media
Where should the next ad dollar go?
GravityAds connects profit measurement, Ads MCP and Ads Quant with analysis, decision support and advertising workflows.
Explore GravityAdsBranding
How do customers understand your brand?
Branding explores associations, competitive positioning and cross-channel perception, starting with insight projects and progressively standardizing SaaS capabilities.
Discuss brand insightsGravityAds True ROAS
Real ad profit for Shopify merchants
- True order profit after COGS, refunds, and all Shopify fees
- Product-level profit: know which SKUs generate margin
- Campaign Profit ROAS: attribute profit to campaigns
- Linkage gap diagnostics: why platform conversions ≠ Shopify orders
- Flat pricing, no per-order fees
GravityAds Ads MCP / API
Agent-ready advertising intelligence
- Query ad profit through Claude, ChatGPT, or custom agents
- Native MCP protocol support: plug and play
- Controlled operations: budget adjustments, anomaly alerts
- Standardized API for enterprise workflows
- No dashboard needed. Ask in natural language
Ads Quant Engine
Measurement technology kernel
- Profit attribution: order-to-campaign evidence chain
- Incrementality: isolate net ad-driven value
- Platform gap analysis: platform reports vs actual commerce results
- Traffic quality diagnostics: placement and landing page profit
- Evidence-based budget decisions: allocate by confidence tier
CitationGraph
AI search visibility & citation evidence
- AI Brand Asset OS: brand asset intake and semantic graph
- AI Evidence Center: AI answer, citation, referral evidence
- GEO Activation: content actions, schema/feed fixes, citation experiments
- Multi-AI monitoring: ChatGPT, Perplexity, DeepSeek, Gemini
Where CitationGraph Fits
CitationGraph is the AI Visibility product line inside Global Gravity. It connects brand assets, AI citation evidence, and growth actions into an auditable chain.
Product owner
CitationGraph owns GEO, AI search visibility, AI referral, and citation evidence.
GravityAds owns ad profit, Shopify commerce outcomes, and paid media evidence.
Together they use the same evidence boundary language, connecting AI visibility and commercial outcomes without exposing private implementation.
Three-layer architecture
AI Brand Asset OS
The cause-side asset layer that organizes brand knowledge for AI systems to understand and cite.
- Brand Asset Intake
- Semantic Asset Graph
- Demand / Target Manifold
- Content Chunk / Claim / Proof
- Prompt Family Generation
AI Evidence Center
The result-side evidence layer that records whether AI systems understand, cite, recommend, and refer the brand.
- AI crawler / agent evidence
- Answer / citation evidence
- AI referral evidence
- GA4 / GSC / Shopify evidence
- Attribution trace
Growth / Activation Layer
The action layer that turns evidence into content, schema, feed, citation, and paid media improvements.
- GEO content actions
- Shopify schema / product feed fixes
- Citation improvement experiments
- GravityAds / paid media integration
How it connects to growth
CitationGraph explains why AI systems recommend or ignore a brand.
GravityAds verifies whether visibility changes translate into profit, orders, and media efficiency.
Global Gravity teams use both evidence layers to plan GEO, SEO, content, and paid media actions.
How Our Products Work Together
1
GravityAds owns commercial profit measurement and the ad profit evidence chain. Real profit behind every ad dollar is visible and verifiable.
2
CitationGraph owns AI search visibility. It measures how well your brand is understood, cited, and recommended in ChatGPT, Perplexity, DeepSeek, and Gemini.
3
Ads Quant Engine is the measurement technology kernel. It powers profit attribution, incrementality, and enterprise-grade measurement across GravityAds.
Choose by business need
- Paid and organic discovery are different decisions
- GravityAds addresses advertising profit evidence, controlled MCP/API access and optimization. CitationGraph addresses AI answers, citations, crawler access and referral evidence. Buying ads does not secure organic recommendations; budgets and measurement remain separate.
- What to bring
- Your website, target products and markets, buying questions and official material cleared for public use. Existing GSC, GA4 or server logs can aid diagnosis. No new CRM or customer personal data is needed for an initial discussion.
- What determines scope and price
- Markets and languages, products and asset coverage, platforms and observation periods, implementation work and external evidence collaboration. Define the question and deliverables first, rather than buying a composite score or a top-three guarantee.